CORONA, CA (October 12, 2018) – For the 11th straight year, Super Clean, one of the nation's dominant degreaser and multi-purpose cleaners, has again partnered with Team Lucas to keep pits, tools and engines dirt-free during the running of some the most rugged racing series on the planet.
In 2019 Super Clean will also continue to be a major presence in the sport fishing industry continuing to support both Wild West Bass Trail (WWBT) and American Crappie Trail Pro/Am and team tournament events.
"Super Clean's partnership with Team Lucas has been incredibly successful in connecting us with motorsports and fishing athletes and fans throughout the world," said Super Clean Brands President, Bryan Badzin. "With Team Lucas's marketing operations and expertise, we are able to interact with our customers in multiple ways and across many platforms, allowing us to test new programs and ultimately increase sales."
In 2019 Super Clean will benefit from increased exposure on Television with coverage on the MAVTV Motorsports Network, NBC Sports Network, CBS, CBS Sports Network and Lucas Oil Racing TV - the first streaming TV network dedicated solely to the world of motorsports.
This type of television exposure is one of the essential ingredients that make the dynamic Team Lucas marketing and advertising platform so beneficial to Team Lucas partners.
"Super Clean is a great company to work with," said Jamie Devney, Vice-President of Brand Development for Team Lucas. "They are innovative and meet all the challenges of working in out-of-the-way locations whether its at race-shops and trackside pits in motorsports or lakes in world class fishing tournaments. We look forward to continuing the relationship for years to come."
Team Lucas creates an alliance between Lucas Oil Products Inc. and select marketing partners that enhances brand awareness, maximizes television event coverage and heightens live, family-friendly event experiences. Team Lucas' fan and media exposure includes the Lucas Oil Off Road Racing Series, Lucas Oil Pro Pulling League, Lucas Oil Speedway, Lucas Oil Modified Series, Lucas Oil Late Model Dirt Series, Lucas Oil American Sprint Car Series and the Indianapolis Colts Lucas Oil Stadium.